Optimizing Technology for Supplier Diversity Initiatives
Across the USA, three million minority-owned firms represent 21% of all businesses, according to numbers from the National Minority Supplier Development Council. Those businesses produce over $1 trillion in economic output and employ 5.9 million workers. Leveraging the resources of these enterprises is good business in many ways – including improved quality, increased market share, […]
Cooking Up Success with your Marketing Services Platform
Here’s a riddle for you: What does marketing have to do with fine dining? More than you might think—because in both cases, success or failure depends on what gets put in front of the customer. Imagine you’re at a restaurant that’s been getting rave reviews. The chef is brilliant. The menu is enticing. The waiter […]